“12 Deadly Marketing Mistakes
Sunday, November 8th, 2009- and How to Fix Them!”
Conversations on marketing are all too often “Academic” for contractors, working in the field appeals more to us than in the office. This article is a great resource for a glimpse at some of the patterns we are guilty of in our businesses. To help you understand, I have added [...]
Email-Marketing Tips For A Down Economy
Thursday, October 1st, 2009It’s an open secret that email marketing is the highest ROI tool at a marketer’s disposal. It’s more cost-effective than direct-mail, paid search and a wide array of other tactics. So it’s no surprise that email is seeing even more action than usual now that the economy’s officially in recession and marketing budgets are flat [...]